Implementation of the Unified Theory of Acceptance and Use of Technology (UTAUT) 3 on the Sharia Bank Customer Behavior in Using Mobile Banking

Mobile banking has transformed banking services, yet the adoption of Islamic mobile banking in North Padang Lawas Regency remains low. This study examines the impact of performance expectancy, effort expectancy, social influence, facilitating conditions, hedonic motivation, price value, habit, and...

Full description

Saved in:
Bibliographic Details
Main Authors: Nurfia Sintia Daulay, Arbanur Rasyid, Utari Evy Cahyani, Rizki Mulia Lubis
Format: Article
Language:English
Published: UIN Sultan Aji Muhammad Idris Samarinda 2025-04-01
Series:Al-tijary
Subjects:
Online Access:https://journal.uinsi.ac.id/index.php/altijary/article/view/9448
Tags: Add Tag
No Tags, Be the first to tag this record!