Implementation of the Unified Theory of Acceptance and Use of Technology (UTAUT) 3 on the Sharia Bank Customer Behavior in Using Mobile Banking
Mobile banking has transformed banking services, yet the adoption of Islamic mobile banking in North Padang Lawas Regency remains low. This study examines the impact of performance expectancy, effort expectancy, social influence, facilitating conditions, hedonic motivation, price value, habit, and...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
UIN Sultan Aji Muhammad Idris Samarinda
2025-04-01
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| Series: | Al-tijary |
| Subjects: | |
| Online Access: | https://journal.uinsi.ac.id/index.php/altijary/article/view/9448 |
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