NEYMAR, HERO OF CHILDRENS
ABSTRACT The aim of this study is to analyze the strategies used in a report of Esporte Espetacular program to relate Neymar to the image of the hero and the appropriation of that message by university students. There was use of the technique of focus groups and analytical-descriptive method for col...
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| Main Author: | |
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| Format: | Article |
| Language: | English |
| Published: |
Universidade Estadual de Maringá
2017-06-01
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| Series: | Journal of Physical Education |
| Subjects: | |
| Online Access: | http://www.scielo.br/scielo.php?script=sci_arttext&pid=S2448-24552017000100110&tlng=en |
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