Marketization of Shadow Education in Switzerland: How “Edupreneurs” Promote Preparation Programmes for a Selective School Transition

Marketization of Shadow Education in Switzerland: How “Edupreneurs” Promote Preparation Programmes for a Selective School Transition

Private supplementary tutoring (PST) is a flourishing market for edupreneurs whose services relate closely to mainstream education. While international research elaborates on geographical variations in PST and edupreneurs’ marketing strategies, the PST market in Switzerland has been largely understu...

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Bibliographic Details
Main Authors: Sara Landolt, Itta Bauer
Format: Article
Language:English
Published: MDPI AG 2024-10-01
Series:Education Sciences
Subjects:
private supplementary tutoring
young people
educational entrepreneurs
websites
Switzerland
educational marketing
Online Access:https://www.mdpi.com/2227-7102/14/11/1143
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