Analisis Strategi Pemasaran UMKM Di Era 4.0

This research is literature research, aimed at knowing how to analyze the marketing strategies used by micro, small and medium businesses in the digital age 4.0. The results of the analysis in this study found that micro, small and medium enterprises in Indonesia are still low when compared to other...

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Bibliographic Details
Main Author: Mashuri Mashuri
Format: Article
Language:English
Published: LPPM Institut Syariah Negeri Junjungan (ISNJ) Bengkalis 2019-12-01
Series:Iqtishaduna: Jurnal Ilmiah Ekonomi Kita
Subjects:
Online Access:https://ejournal.stiesyariahbengkalis.ac.id/index.php/iqtishaduna/article/view/175
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