INSTITUTIONALIZATION AND EMOTIONAL LABOUR BEHAVIOUR: A RESEARCH IN HOSPITALITY ORGANIZATIONS
ABSTRACTIncreasing competition and globalization make obligatory businesses to go toward differentiation. In competitive environment, that businesses institutionalize and make efforts of the different product and service toward customers enables them to proceed one step furt...
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Format: | Article |
Language: | English |
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Selcuk University Press
2018-04-01
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Series: | Sosyal Ekonomik Araştırmalar Dergisi |
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Online Access: | https://dergipark.org.tr/tr/download/article-file/466178 |
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author | Emine Vasfiye Korkmaz Ali Şükrü Çetinkaya |
author_facet | Emine Vasfiye Korkmaz Ali Şükrü Çetinkaya |
author_sort | Emine Vasfiye Korkmaz |
collection | DOAJ |
description | ABSTRACTIncreasing competition
and globalization make obligatory
businesses to go toward
differentiation. In competitive environment, that businesses
institutionalize and make efforts of
the different product
and service toward customers
enables them to proceed one step
further than their competitors. It is
considered that expecting the behavior of emotional
labor, defined as emotional
expression exhibited together with service from the employees,
whose institutionalization perception are weak,
will not be
meaningful. With moving
from here, in literature
review carried out,
any study has not been met about
the effect of institutionalization perception
on emotional labor behavior.
Hence, in this study, an answer
is searched for the main
question “Does
institutionalization perception affect emotional labor behaviors? ” . In the
study, it aimed
to study how institutionalization perception
has an effect on emotional labor behaviors.
The main hypothesis of the
study is: H1= Institutionalization perception of employees affect their
emotional labor behaviors
in positive direction. The study
has a quality of empirical research. In the study, survey technique
is used as data
collecting instrument. The universe
of the study
consists of accommodation businesses
being in active. In
the study, a
valid feedback was
obtained from 420 workers. The data
obtained in this study
will be analyzed by
the method of
simple linear regression
methods. It is considered
that the findings to be obtained
at the end of
the study will make contribution
to eliminating the deficiency
in the area and will present useful opinions toward
the literature and
application. Keywords: Institutionalization
, emotional labor, businesses
JEL Codes: M1, M12,Z32 |
format | Article |
id | doaj-art-2d020ff9b7194bb0b065386a9f124ca0 |
institution | Kabale University |
issn | 2148-3043 |
language | English |
publishDate | 2018-04-01 |
publisher | Selcuk University Press |
record_format | Article |
series | Sosyal Ekonomik Araştırmalar Dergisi |
spelling | doaj-art-2d020ff9b7194bb0b065386a9f124ca02025-02-03T10:53:58ZengSelcuk University PressSosyal Ekonomik Araştırmalar Dergisi2148-30432018-04-011835647710.30976/susead.334326154INSTITUTIONALIZATION AND EMOTIONAL LABOUR BEHAVIOUR: A RESEARCH IN HOSPITALITY ORGANIZATIONSEmine Vasfiye Korkmaz0Ali Şükrü Çetinkaya1SELÇUK ÜNİVERSİTESİ, BEYŞEHİR ALİ AKKANAT İŞLETME FAKÜLTESİSelçuk Üniversitesi, İktisadi ve İdari Bilim FakültesiABSTRACTIncreasing competition and globalization make obligatory businesses to go toward differentiation. In competitive environment, that businesses institutionalize and make efforts of the different product and service toward customers enables them to proceed one step further than their competitors. It is considered that expecting the behavior of emotional labor, defined as emotional expression exhibited together with service from the employees, whose institutionalization perception are weak, will not be meaningful. With moving from here, in literature review carried out, any study has not been met about the effect of institutionalization perception on emotional labor behavior. Hence, in this study, an answer is searched for the main question “Does institutionalization perception affect emotional labor behaviors? ” . In the study, it aimed to study how institutionalization perception has an effect on emotional labor behaviors. The main hypothesis of the study is: H1= Institutionalization perception of employees affect their emotional labor behaviors in positive direction. The study has a quality of empirical research. In the study, survey technique is used as data collecting instrument. The universe of the study consists of accommodation businesses being in active. In the study, a valid feedback was obtained from 420 workers. The data obtained in this study will be analyzed by the method of simple linear regression methods. It is considered that the findings to be obtained at the end of the study will make contribution to eliminating the deficiency in the area and will present useful opinions toward the literature and application. Keywords: Institutionalization , emotional labor, businesses JEL Codes: M1, M12,Z32https://dergipark.org.tr/tr/download/article-file/466178institutionalizationemotional labor |
spellingShingle | Emine Vasfiye Korkmaz Ali Şükrü Çetinkaya INSTITUTIONALIZATION AND EMOTIONAL LABOUR BEHAVIOUR: A RESEARCH IN HOSPITALITY ORGANIZATIONS Sosyal Ekonomik Araştırmalar Dergisi institutionalization emotional labor |
title | INSTITUTIONALIZATION AND EMOTIONAL LABOUR BEHAVIOUR: A RESEARCH IN HOSPITALITY ORGANIZATIONS |
title_full | INSTITUTIONALIZATION AND EMOTIONAL LABOUR BEHAVIOUR: A RESEARCH IN HOSPITALITY ORGANIZATIONS |
title_fullStr | INSTITUTIONALIZATION AND EMOTIONAL LABOUR BEHAVIOUR: A RESEARCH IN HOSPITALITY ORGANIZATIONS |
title_full_unstemmed | INSTITUTIONALIZATION AND EMOTIONAL LABOUR BEHAVIOUR: A RESEARCH IN HOSPITALITY ORGANIZATIONS |
title_short | INSTITUTIONALIZATION AND EMOTIONAL LABOUR BEHAVIOUR: A RESEARCH IN HOSPITALITY ORGANIZATIONS |
title_sort | institutionalization and emotional labour behaviour a research in hospitality organizations |
topic | institutionalization emotional labor |
url | https://dergipark.org.tr/tr/download/article-file/466178 |
work_keys_str_mv | AT eminevasfiyekorkmaz institutionalizationandemotionallabourbehaviouraresearchinhospitalityorganizations AT alisukrucetinkaya institutionalizationandemotionallabourbehaviouraresearchinhospitalityorganizations |