My privacy at risk – my guard is on: a study of SNS use among young adults

Purpose – Increasing incidents of privacy invasion on social networking sites (SNS) are intensifying the concerns among stakeholders about the misuse of personal data. However, there seems to be limited research on exploring the impact of specific privacy concerns on users’ intention to engage in va...

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Bibliographic Details
Main Authors: Meenakshi Handa, Ronika Bhalla, Parul Ahuja
Format: Article
Language:English
Published: Emerald Publishing 2024-03-01
Series:Vilakshan (XIMB Journal of Management)
Subjects:
Online Access:https://www.emerald.com/insight/content/doi/10.1108/XJM-05-2023-0108/full/pdf
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