Contributions of African Researchers to Trends, Trajectory and Development of Priming Theory

Priming is a theoretical paradigm that has dominated media effects studies worldwide, with important studies testing and building the theory. There is an arguable age-long discourse of intellectual poverty on theory building and theory testing in Africa, an exposition that follows the arguable domi...

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Bibliographic Details
Main Author: Kehinde Abdul-afees Ayantunji
Format: Article
Language:English
Published: University of Bejaia Abderrahmane Mira 2024-12-01
Series:The Journal of Studies in Language, Culture and Society
Subjects:
Online Access:https://univ-bejaia.dz/revue/jslcs/article/view/506
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