Perceptions of China’s soft power: exploring the cognition wall through the case of the Confucius Institute

Abstract Soft power has become an essential tool for nations to enhance their international images and promote cultural values, yet its impact on individual perceptions of a country’s culture and society remains uncharted. While China’s cultural diplomacy and soft power images have been extensively...

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Bibliographic Details
Main Authors: Yuxuan Han, Alessandra Cappelletti
Format: Article
Language:English
Published: Springer Nature 2025-07-01
Series:Humanities & Social Sciences Communications
Online Access:https://doi.org/10.1057/s41599-025-05359-w
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