Platform Stories: The Role of Ideological Narratives in the Development of a Tourism Sharing Business Model

This article explores the development process of a sharing platform in the tourism industry, drawing on a longitudinal case study of a sharing-based business in adventure tourism in Sweden. The purpose is to explore how sharing business models emerge through processes of ideological narration—the st...

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Bibliographic Details
Main Authors: Mia Larson, Cecilia Cassinger
Format: Article
Language:English
Published: MDPI AG 2025-04-01
Series:Tourism and Hospitality
Subjects:
Online Access:https://www.mdpi.com/2673-5768/6/2/62
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