How To Be a Successful Revenue Manager: A Case from the Marriott Turkey Cluster

Revenue managers play a vital role in the hotel industry for maximizing revenues. The hotel industry also understands the importance of revenue managers. However, according to hotel revenue professionals, there is still a lack of qualified revenue managers. The purpose of this case study is to revea...

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Bibliographic Details
Main Author: Tevfik Demirçiftçi
Format: Article
Language:English
Published: Istanbul University Press 2022-06-01
Series:Journal of Tourismology
Subjects:
Online Access:https://cdn.istanbul.edu.tr/file/JTA6CLJ8T5/182110F674CC4A899E9FCD3FA91AE9A1
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