Cross-platform hatedom: Influencers’ strategies for managing affective aversion

Amidst the rise of toxic behavior in online fan communities, this study examines the construction of cross-platform hatedom through social media and the strategies influencers use to navigate hostile digital environments. Using a mixed methods approach, this study analyzes 16,215 comments directed...

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Bibliographic Details
Main Authors: Arantxa Vizcaíno-Verdú, Paloma Contreras-Pulido
Format: Article
Language:English
Published: Pontificia Universidad Católica de Chile 2025-01-01
Series:Cuadernos.info
Subjects:
Online Access:https://cuadernos.info/index.php/cdi/article/view/85872
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