Customer’s Perception and Preference towards Packaged Drinking Water

Two hundred customers were purposively selected from two study areas (market, residence) in Addis Ababa to assess customer’s behavior and perception towards packaged water. The sampling and data collection process of the study followed systematic analysis of Theory Planned Behavior. The average mont...

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Bibliographic Details
Main Authors: Minyahel Tilahun, Melaku Beshaw
Format: Article
Language:English
Published: Wiley 2020-01-01
Series:The Scientific World Journal
Online Access:http://dx.doi.org/10.1155/2020/6353928
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