Facilitate cross-selling of value-added mobile services using data mining
Gaining a competitive advantage is very important for mobile operators. Mobile value-added services are one of the innovations that operators use to diversify their business. Cross-selling is crucial for mobile operators to generate revenue and profits. Because operators will incur lower ancillary c...
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| Main Author: | |
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| Format: | Article |
| Language: | fas |
| Published: |
University of Qom
2023-09-01
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| Series: | مدیریت مهندسی و رایانش نرم |
| Subjects: | |
| Online Access: | https://jemsc.qom.ac.ir/article_2025_f171f2d2f7306c64f3fe1e1c516aeb69.pdf |
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