Impact of Custom Tailoring on Ready to Wear Market in Ghana
This is an exploratory study on the impact of custom tailoring on ready to wear market and mass customization with the goal of creating a fashion collection considering the demands of customers in Ghana. The paper seeks to promote customer preference for ready to wear clothing among Ghanaians. It f...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
The Institute of Textiles and Fashion Professionals – Ghana
2020-05-01
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| Series: | Fashion and Textiles Review |
| Subjects: | |
| Online Access: | https://journal.itfpgh.com/ftr/article/view/18 |
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