How do pet food companies communicate sustainability practices on their websites?
The role of sustainability communication in pet food industry has changed, following similar trends observed in the food industry for human consumption, towards a marketing approach that incorporates different elements, including sustainability. This study explores how the biggest pet food companies...
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| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Elsevier
2025-06-01
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| Series: | Environmental Challenges |
| Subjects: | |
| Online Access: | http://www.sciencedirect.com/science/article/pii/S2667010025000733 |
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