THE IMPACT OF ONLINE SALES AND QRIS ON UMKM INCOME WITH FINANCIAL LITERACY AS A MEDIATING VARIABLE: A STUDY OF CULINARY UMKMS IN MALANG CITY

This study aims to examine the impact of online sales and QRIS on the income of UMKMs in Malang City, with financial literacy as a mediating variable. The population of this study includes culinary UMKMs in Malang City, with a sample selected using random sampling from a total of 16,417 culinary UM...

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Bibliographic Details
Main Authors: Muhammad Aunul Mubarok, Puji Endah Purnamasari
Format: Article
Language:English
Published: Universitas Nusa Cendana 2025-07-01
Series:Journal of Management Small and Medium Enterprises (SME's)
Subjects:
Online Access:https://ejurnal.undana.ac.id/index.php/JEM/article/view/19999
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