SMEs’ COMMUNICATION IN THE ROMANIAN BUSINESS ENVIRONMENT – A PREMISE OF ECONOMIC PERFORMANCES’ IMPROVEMENT FOR THE INTEGRATION INTO THE EUROPEAN UNION STRUCTURES

The sector of small and medium-sized enterprises is considered to besensitive to the transformations of the market and legislation, to the Stateinterventions, and will be certainly affected by Romania’s accession to theEU structures. Most of the Romanian companies are closed, traditionalenterprises,...

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Bibliographic Details
Main Author: Nicoleta CRISTACHE
Format: Article
Language:English
Published: Universitaria Press Craiova 2006-01-01
Series:Management & Marketing
Online Access:http://www.mnmk.ro/documents/2006/2006-12.pdf
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