Mere presence effect on pro-environmental behavior: exploring the role of social influence

This study investigates how the presence and type of an observer influence individual waste sorting intentions. We explore the role of impression management and pro-environmental attitude as mediating and moderating factor, respectively. Results indicate that individuals are more inclined to sort wa...

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Bibliographic Details
Main Authors: Damyul Kim, Jonghum Kim
Format: Article
Language:English
Published: Taylor & Francis Group 2024-12-01
Series:Social Influence
Subjects:
Online Access:https://www.tandfonline.com/doi/10.1080/15534510.2024.2323718
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