Mass Media in Search of a New Management and Business Model
This research presents, in a condensed manner, the evolution of mass media over the past ten years, as a direct result of the rise of digital technologies. These influences can be easily noticed, are highly visible and are exerted in three directions: content-wise, management-wise and business-wise....
Saved in:
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Editura ASE
2013-12-01
|
| Series: | Revista de Management Comparat International |
| Subjects: | |
| Online Access: | https://www.rmci.ase.ro/no14vol5/06.pdf |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|