Correlation analysis of factors influencing customer loyalty in retail pharmacy chains: A cross-sectional study in Vietnam

The retail pharmacy sector has been a growing market in Vietnam in recent years, leading to a rise in pharmacies in residential areas. This study aims to analyze factors affecting customer loyalty to retail pharmacy chains in Can Tho city. The data was collected through interviews with 747 customers...

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Bibliographic Details
Main Authors: Vo Thi My Huong, Nguyen Phuc Hung, Nguyen Thi Tuyet Minh, Lam Quang Khai, Tang Nghiep Minh, Luu Thai Quan, Ly Dang Khoa, Mai Thu Suong
Format: Article
Language:English
Published: Pensoft Publishers 2025-06-01
Series:Pharmacia
Online Access:https://pharmacia.pensoft.net/article/151257/download/pdf/
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