Applying behavioural economics principles to increase demand for free HIV testing services at private doctor-led clinics in Johannesburg, South Africa: A randomised controlled trial.

Applying behavioural economics principles to increase demand for free HIV testing services at private doctor-led clinics in Johannesburg, South Africa: A randomised controlled trial.

Expanding free HIV testing service (HTS) access to include private clinics could increase testing rates. A donor funded programme, GP Care Cell, offered free HIV testing at selected private doctor-led clinics but uptake was low. We investigated whether HTS demand creation materials that used behavio...

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Main Authors: Simamkele Bokolo, Suzanne Mabaso, Wentzel Kruger, Preethi Mistri, Laura Schmucker, Candice Chetty-Makkan, Sophie J S Pascoe, Alison Buttenheim, Harsha Thirumurthy, Lawrence Long
Format: Article
Language:English
Published: Public Library of Science (PLoS) 2024-01-01
Series:PLOS Global Public Health
Online Access:https://doi.org/10.1371/journal.pgph.0003465
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https://doi.org/10.1371/journal.pgph.0003465

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