Assessing Customer Needs Using a Hybrid Technique Including QFD and DEMATEL in Fuzzy Conditions (Case Study: Service Company RAZI Industrial Town: Industrial Town Corporation Isfahan Province)

Purpose: In today's world, due to the increasing progress of the world in various fields, the needs and wants of customers in improving the quality of services and consumer goods have increased. These needs, which occur implicitly and explicitly, have grown significantly in all areas of industr...

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Bibliographic Details
Main Authors: Seyed Mohammad Reza Davoodi, Mohammad Ebrahim Khatami
Format: Article
Language:fas
Published: Ayandegan Institute of Higher Education, Tonekabon, 2021-08-01
Series:مدیریت نوآوری و راهبردهای عملیاتی
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Online Access:http://www.journal-imos.ir/article_133874_b273b6b593fa16f47d8f11bd1847649e.pdf
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