Typographic Strategies for Reflecting a Brand's Personality Across Different Industrial Sectors (English version)
The objective of this article is to explore how typographic strategies can reflect a brand's personality across different industrial sectors through a literature review and qualitative analysis. The research highlights the crucial role of typography in creating a strong and coherent visual ide...
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| Main Author: | |
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| Format: | Article |
| Language: | English |
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FADCOM, Facultad de Arte, Diseño y Comunicación Audiovisual
2025-01-01
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| Series: | Ñawi: Arte, Diseño y Comunicación |
| Subjects: | |
| Online Access: | https://nawi.espol.edu.ec/index.php/nawi/article/view/1207 |
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