What You Perceive Is What You Get: Enhancing Rumor-Combating Effectiveness on Social Media Based on Elaboration Likelihood Model
Rumors spread on social media overshadow the truth and trigger public panic. One effective countermeasure to address this issue is online rumor-combating. However, its effectiveness on social media has not been fully verified. In this study, drawing on construal level theory, we use temporal distanc...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
SAGE Publishing
2024-10-01
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| Series: | Social Media + Society |
| Online Access: | https://doi.org/10.1177/20563051241288809 |
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