Hermeneutical Analysis of Value Propositions in Organizations
ObjectiveA Value Proposition is a clear, persuasive, and valid expression of the experience that a customer can receive from services or products and is associated with the idea of what specifically a business can offer to its customers and why the customer chooses a particular company and its produ...
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| Main Authors: | Mojtaba Amiri, Razie Abdollahi |
|---|---|
| Format: | Article |
| Language: | fas |
| Published: |
University of Tehran
2024-09-01
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| Series: | مدیریت بازرگانی |
| Subjects: | |
| Online Access: | https://jibm.ut.ac.ir/article_97354_ec1fe03b948bf4cf659a19a775aacf72.pdf |
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