“GenAI + blockchain” to coordinate agricultural supply chains to improve quality trust: an agent-based simulation study

IntroductionIt is important to enhance consumer trust in the product quality of a sustainable agricultural supply chain. However, the frequent occurrence of food safety problems in practice leads to a lack of public confidence in food safety. To tackle the challenge of quality distrust, we harness t...

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Bibliographic Details
Main Authors: Shizhen Bai, Zijing Liu, Wenya Wu, Na Xu, Man Jiang
Format: Article
Language:English
Published: Frontiers Media S.A. 2025-07-01
Series:Frontiers in Sustainable Food Systems
Subjects:
Online Access:https://www.frontiersin.org/articles/10.3389/fsufs.2025.1591350/full
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