The power of faith: how religion shapes the decision making and choices of Ghanaian consumers – insights from a cross-sectional study
Religion plays a significant role in the lives of many Ghanaians, yet its influence on individual decision-making remains underexplored. This study investigates how religion shapes Ghanaians’ choices across various domains, including food consumption, fashion, career, marriage, trust in religious le...
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| Main Authors: | Prince Dieu Donne Fonu, Richard Kofi Asravor, Frank Gyimah Sackey, Theresa Obuobisa-Darko |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Taylor & Francis Group
2024-12-01
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| Series: | Cogent Arts & Humanities |
| Subjects: | |
| Online Access: | https://www.tandfonline.com/doi/10.1080/23311983.2024.2438489 |
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