CASHBACK: FEATURES OF THE MARKETING ACTIVITIES OF THE BANKING SPHERE

Marketing is a complex mechanism that involves a fairly large number ofpeople. It includes features such as buying, selling, investing, risk accounting, standardization, and more. Support for each function is very important for all parties to trade. And not only the number of sales, but also the num...

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Bibliographic Details
Main Authors: E. Butenko, I. Chernikov
Format: Article
Language:Russian
Published: North Caucasus Federal University 2022-02-01
Series:Вестник Северо-Кавказского федерального университета
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Online Access:https://vestnikskfu.elpub.ru/jour/article/view/93
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