RISK IN FINANCIAL DECISION-MAKING: A CONCEPTUAL FRAMEWORK FOR INVESTORS AND CORPORATE MANAGERS

This paper explores the multifaceted nature of risk in financial decision-making by integrating traditional finance models with insights from behavioural finance. It assesses the application of models such as the Capital Asset Pricing Model (CAPM), Weighted Average Cost of Capital (WACC), and Risk-...

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Bibliographic Details
Main Authors: Kateryna Hrytsiv, Jekaterina Kartašova
Format: Article
Language:English
Published: Editura Universitatii Agora 2025-06-01
Series:Agora International Journal of Economical Sciences
Online Access:https://univagora.ro/jour/index.php/aijes/article/view/7145
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