A Study of the Social Identity of Electric Vehicle Consumers from a Social Constructivism Perspective
The present study adopts the social constructivism theory and consumer decision-making process model with the aim of examining the social identity that consumers build through the purchase of electric vehicles (EVs) in line with their income, age, gender, and education. The study’s findings indicate...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
MDPI AG
2025-07-01
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| Series: | World Electric Vehicle Journal |
| Subjects: | |
| Online Access: | https://www.mdpi.com/2032-6653/16/7/403 |
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