Determinants and Consequences of Consumer Satisfaction toward Hypermarkets in Thailand: Stimulus-Organism-Response Model
In the early 2000s, Thailand's hypermarket sector experienced rapid growth, drawing significant foreign direct investment. However, increasing competition from local retailers, the rise of convenience stores and community malls, and evolving consumer shopping habits have contributed to a post-p...
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Georgia Southern University
2025-01-01
|
| Series: | Journal of Applied Marketing Theory |
| Subjects: | |
| Online Access: | https://digitalcommons.georgiasouthern.edu/jamt/vol12/iss1/7/ |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|