Services marketing : people, technology, strategy /
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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Upper Saddle River, N.J. :
Pearson/Prentice Hall,
c2007.
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| Edition: | 6th ed. |
| Subjects: | |
| Online Access: | Table of contents only View in OPAC |
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