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THE INFLUENCE OF MARKETING MIX ON PURCHASING DECISIONS OF HERBAL MEDICINE CONSUMERS AT CV AA
Published 2024-11-01“…This research aims to determine the influence of the 4Ps marketing mix on consumer purchase decisions for CV AA's jamu products. …”
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Influence of the service marketing mix on audience decision-making in Mongolian performing arts
Published 2025-06-01“…Abstract This study investigates how the service marketing mix influences audience decision-making in Mongolian performing arts sector. …”
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Multiethnic Perspectives of Shared Decision‐Making in Hypertension: A Mixed‐Methods Study
Published 2024-07-01“…Methods and Results Explanatory sequential mixed‐methods design was used. Quantitative data were sourced at baseline and 12‐month follow up from RICH LIFE (Reducing Inequities in Care of Hypertension: Lifestyle Improvement for Everyone) participants (n=1212) with hypertension. …”
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Marketing Mix In Influence The Decisions Of Muslim Consumer Using Online Food Delivery Services
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MARKETING MIX STRATEGY OF SERVICES AND ITS INFLUENCE ON PATIENT DECISIONS IN CHOOSING A HOSPITAL
Published 2025-01-01“… Purpose : This study aims to determine the effect of the 7p service marketing mix strategy which includes product, price, promotion, place, people, process, and physical evidence, on patient decisions in choosing a hospital. …”
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Determinants of marital decision despite sickle cell status awareness: a mixed method study
Published 2025-05-01“…Quantitative data were collected through interviewer-administered structured questionnaires. …”
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Factors affecting auditors’ decisions to adopt Big Data analytics: a mixed method study
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Determinants of decision-making for the initiation of resuscitation: a mixed-methods systematic review of barriers and facilitators
Published 2024-12-01“…After screening 3182 unique studies, 20 articles (five qualitative, 12 quantitative, three mixed methods) were included. Data synthesis identified three overarching themes: patient, provider, and system factors. …”
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Factors influencing housing rental decisions across major cities in Thailand: an analysis of marketing mix elements
Published 2025-12-01“…This study examines the influence of marketing mix elements on tenants' housing rental decisions across five key provinces in Thailand, including Bangkok, Chiang Mai, Nakhon Ratchasima, Chonburi, and Songkhla. …”
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A Decision-Making Model for the Assessment of Emergency Response Capacity in China
Published 2025-05-01“…This study addresses critical gaps in current emergency response capacity (ERC) evaluation frameworks by developing a comprehensive quantitative decision-making model to assess ERC more effectively. …”
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The Influence of Green Marketing Mix and Environmental Awareness on Oat Milk Purchase Decision in the Special Region of Yogyakarta Province
Published 2024-12-01“…The latest marketing concept, green marketing, modifies the 4P marketing mix into a green marketing mix, which influences purchasing decisions. …”
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Organizational readiness for implementing clinical decision support tools in chronic pain care: a mixed methods evaluation
Published 2025-08-01“…IntroductionClinical decision support (CDS) tools have the potential to enhance treatment outcomes in chronic pain care, yet their successful implementation depends on the readiness of both providers and clinical staff. …”
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Parents of newborns knowledge of child safety seat in Sichuan Province, China: A mixed method study
Published 2025-09-01“…Quantitative surveys (May-August 2024) assessed the CSS knowledge, attitudes, and behaviors of 684 parents. …”
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The Influence of Marketing Mix Performance on Costumers’ Purchase Decision of Packaged Rendang Sold by MSMEs in Payakumbuh, West Sumatra, Indonesia
Published 2025-01-01“…A significant simultaneous effect of five marketing mixes, i.e., product, price, place, promotion, and service, on consumers' purchasing decision of rendang was noticed. …”
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What older adults and their caregivers need for making better health-related decisions at home: a participatory mixed methods protocol
Published 2020-11-01“…Older adults receiving home care need support with decision-making. We will explore what older adults receiving home care and their caregivers need for making better health-related decisions.Methods and analysis This two-phase sequential exploratory mixed methods study will be conducted in a pan-Canadian healthcare organisation, SE Health. …”
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Development of a patient decision aid on subacromial decompression surgery and rotator cuff repair surgery: an international mixed-methods study
Published 2021-08-01“…Objective To develop and user test a patient decision aid for people with subacromial pain syndrome that presents evidence-based information on the benefits and harms of subacromial decompression surgery and rotator cuff repair surgery.Design Mixed-methods study outlining the development of a patient decision aid.Setting We assembled a multidisciplinary steering group, and used existing decision aids and decision science to draft the decision aid. …”
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Parental role in paediatric cancer treatment decision making at Tikur Anbessa Specialized Hospital, Ethiopia: A mixed method study
Published 2025-06-01“…Background: Parental preferences for involvement in treatment decision-making (TDM) in pediatric oncology can vary among passive, collaborative, and active roles, influenced by various factors. …”
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