AI in Marketing Management: Executive Perspectives from Companies

“…This study contributes to the academic discourse by extending the UTAUT framework to address emerging challenges in AI adoption. …”
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Reimagining recruitment: traditional methods meet AI interventions- A 20-year assessment (2003–2023) by Aaradhana Rukadikar, Komal Khandelwal, Uma Warrier

“…The paper offers a conceptual framework for future empirical research derived from the SLR and unique synthesis of TAM and RBV. …”
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Whisper Automatic Speech Recognition and GPT Large Language Models as Best Practice for Assessing Communication Progress in Autism Spectrum Disorder by Naela Fauzul Muna, Mukhammad Andri Setiawan

“…This study aims to develop an automated framework based on Whisper and GPT-4o to enhance the efficiency and accuracy in evaluating communication abilities and language patterns in children with ASD. …”
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Theorizing Social Media from Capitalism and Culture Industry Perspective by Zelalem Jabessa Gabul

“…This article proposes PRANC as a theoretical framework to help rethink, understand, and deconstruct the monopolizing influence of mass media in this social media age. …”
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Stochastic gene expression in proliferating cells: Differing noise intensity in single-cell and population perspectives. by Zhanhao Zhang, Iryna Zabaikina, Cesar Nieto, Zahra Vahdat, Pavol Bokes, Abhyudai Singh

“…Using a stochastic model with molecular bursting of gene products, we analytically predict and contrast the steady-state distributions of protein concentration in both frameworks. Although positive feedback amplifies the noise in expression, this amplification is much higher in the population framework compared to following a single cell over time. …”
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Analytical Hierarchy Process (AHP) : A Strategy to develop Disaster Resilient Tourism Priority in Indonesia by Nur Adyla Suriadi, Anggit Priadmodjo, Lucio Marcal Gomes, Nurlaela Nurlaela, Ali Akbar Tasrif

“…This research aims to formulate a disaster-resilient tourism strategy for Majene by employing the Analytical Hierarchy Process (AHP), a decision-making framework that enables structured prioritization based on stakeholder input. …”
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Evaluating the Flexibility of Rural Public Cultural Spaces Based on Polyvalence Theory: A Case Study of Xiangyang Village, Shanghai by Chang Liu, Huiting Gan, Maoen He

“…Drawing on Hertzberger’s theory of spatial polyvalence, this study proposes a framework to evaluate spatial flexibility in rural public cultural spaces. …”
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An exploration of teaching reading practice and pedagogical knowledge in secondary schools by Mohammed Abdullah Alzahrani, Sami Mohammed Almalki

“…These findings have significant implications for the redesign of teacher training programmes and the development of more effective frameworks for teaching reading in EFL contexts.…”
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Exploring the legitimacy of industry-led farm animal welfare governance using examples of Canadian and United States dairy standards by Christine Kuo, Daniel M. Weary, Steven M. Roche, Marina A.G. von Keyserlingk

“…The aim of this study was to analyse the legitimacy of industry-led farm animal welfare governance focusing on two examples: the Code of Practice for the Care and Handling of Dairy Cattle and the Animal Care module of the proAction programme in Canada, and the Animal Care module of the Farmers Assuring Responsible Management (FARM) programme in the United States (US). …”
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Evaluating mark–resight survey design performance using simulation: A case study of endangered Steller sea lions by Amanda J. Warlick, Brian S. Fadely, Peter Mahoney, Sharon R. Melin, Tom Gelatt, Kim Raum‐Suryan, Sarah J. Converse

“…Our survey design evaluation framework can be applied in a variety of contexts to assist natural resource managers in developing cost‐effective monitoring programs.…”
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Co-designing a physical activity intervention for low-income mothers of preschool-aged children with community leaders: a qualitative study by Deirdre Dlugonski, Abby Cecil, Elisabeth Ohrnberger, Randi Osborne, Brandi White, Rebecca Mabson, Johanna M. Hoch

“…Qualitative data were analyzed using the Framework Analysis method with inductive and deductive coding. …”
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Mainstreaming control interventions for neglected tropical diseases into the health system: a scoping review protocol by Matthew J Burton, Jennifer Evans, Esmael Habtamu, Kebede Deribe, Teshome Gebre, Wendemagegn Enbiale, Awraris Hailu Bilchut, Fikre Seife, Adugna Tamiru, Tsegaye Yohanes, Amsayaw Yohannes, Yosef Adane, Behailu Merdekios, Biruck Kebede, Fikreab Kebede

“…Thematic analysis will be conducted guided by the project INTEGRATE framework and the Primary Health Care Performance Initiative conceptual framework. …”
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Protection of cultural heritage in Kosovo and Metohija by Jović-Lazić Ana

“…Apart from this, the author points out that the bad conditions of the cultural heritage in Kosovo also result from the involvement of the international organisations, both governmental and non-governmental, that in this field has often been partial and with no defined programmes and priorities. The author takes a critical consideration of the insufficient involvement of the Serbian authorities in this field, what is, among other things, reflected in the lack of elaborated programme of activities non-coordination and lack of continuity in their work. …”
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Approaches to Building Teacher-Parent Cooperation by Franc Cankar, Tomi Deutsch, Sonja Sentočnik

“…At the same time, we also explored building cooperation among the teachers, students, and their parents, within the framework of the program ‘Reading and Conversation’. …”
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Approaches to Building Teacher-Parent Cooperation by Franc Cankar, Tomi Deutsch, Sonja Sentočnik

“…At the same time, we also explored building cooperation among the teachers, students, and their parents, within the framework of the program ‘Reading and Conversation’. …”
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FEMALE GENITAL MUTILATION AND THE DEVELOPMENT OF THE GIRL CHILD IN AKPABUYO LOCAL GOVERNMENT AREA OF CROSS RIVER STATE, NIGERIA by NNANA OKOIOFEM, JULIANA JEROME ADIE, OMINI UBI UBI, RUNYI DANIEL JAMES

“…The social learning and symbolic interactionism theories were used as the theoretical framework for this study. The study adopted survey research design where research questionnaire was used as the main instrument of data collection. …”
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Using community-based participatory research in improving the management of hypertension in communities: A scoping review by Pugie T. Chimberengwa, Mergan Naidoo

“…As a result, there was acceptability and sustainability of interventions. Conclusion: A CBPR framework can be used to define the context, group dynamics, implementation and outcomes of HT. …”
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What is gained when university leadership revisits and recommits to equality considering the 2030 Agenda for sustainable development by Idoia Fernández-Fernández, Estibaliz Saéz de Cámara, Leire Imaz

“…The new model has been taken up throughout the university and guides the institution for specific policies, plans and programmes in Education for Sustainable Development. …”
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Strengthening teamwork and respect (STAR) in maternity units: developing a health system intervention in South Africa by Tanya Doherty, Ruwayda Petrus, Sandra Land, Christiane Horwood, Veronique Filippi, Lyn Haskins, Cleo Phewa, Sphindile Mapumulo, Silondile Luthuli, Vaughn M. John

“…The intervention approach draws on a conceptual framework for learning health systems, with intervention strategies informed by participatory learning and action theory. …”
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Perspectives of women living with type 1 diabetes regarding preconception and antenatal care: A qualitative evidence synthesis by Ana Toledo‐Chavarri, Janet Delgado, Beatriz Rodríguez‐Martín

“…Method A qualitative evidence synthesis (QES) was carried out with a framework analysis guided by the Cochrane Qualitative and Implementation Methods Group approach. …”
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