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    Providing a model of consumer behavior in creating brand attachment with an emphasis on the packaging component of food industry companies by maziar Ghasemzadeh Sangroudi, karim hamdi, SHADAN VAHABZADEH MUNSHI

    Published 2024-06-01
    “…In relation to the result obtained from the analysis of the fourteenth hypothesis in relation to logistics factors, the following suggestions are presented: use of three-layer packaging to increase product durability, use of materials that prevent product spoilage. …”
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