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Changing approaches to interactive marketing communications due to the development of 5G technology
Published 2022-01-01“…The process of changing approaches to interactive marketing communications, due to the development of 5G technology – high-speed data transmission over 5G wireless networks has been reviewed. The main facts about 5G technology have been given, the impact of its introduction on consumer behavior, the penetration of augmented and virtual reality technologies into everyday life and the change in the format of marketing communications in the following areas have been considered: retail and delivery of goods, virtual spaces for work and business, mobile cloud gaming and streaming, art, street traffic and parking, public transport, pedestrian and bicycle traffic, weather conditions and energy supply.The key directions of development of interactive marketing communications with the arrival of 5G have been considered: delivery of messages to any place and at any time, an increase in the number of connected devices, instant feedback, new formats and media.Conclusions have been drawn regarding the changes in interactive marketing communications: due to the ultra-high speeds of 5G, the loading time of the commercial will be significantly reduced, which will significantly improve the consumer experience at the level of using devices and applications. …”
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182
Zigbee Wireless Sensor Networks: Performance Study in an Apartment-Based Indoor Environment
Published 2022-01-01“…It shares the unlicensed 2.4 GHz Industrial, Scientific, and Medical (ISM) radio band with other wireless networks such as Wi-Fi. Usually, Zigbee and Wi-Fi networks coexist in indoor environments for their respective applications. …”
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183
A Dual-Band Dual-Polarized Antenna for Harvesting in Cellular and Digital Terrestrial Television Bands
Published 2024-01-01“…This integrated antenna development significantly reduces battery dependency in low-power IoT devices, paving the way for more sustainable and versatile wireless networks. Specifically, this antenna is crafted to achieve broad CP and adequate impedance bandwidths across targeted frequencies, crucial for the diverse requirements of ambient RF energy harvesting. …”
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184
Smartphone-Based Automated Non-Destructive Testing Devices
Published 2020-12-01“…The exchange of information between the sensor and the smartphone takes place using wireless networks that use "bluetooth" technology. To ensure the operation of the smartphone in the ultrasonic flaw detector mode, the smartphone has software installed that runs in the Android operating system and implements the proposed algorithm of the device, and can serve as a repeater for processing data over a considerable distance (up to hundreds and thousands of kilometers) if it necessary.The experimental data comparative analysis of the developed device with the Einstein-II flaw detector from Modsonic (India) and the TS-2028H+ flaw detector from Tru-Test (New Zealand) showed that the proposed device is not inferior to them in terms of such characteristics as the range of measured thicknesses, the relative error in determining the depth defect and the object thickness. …”
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185
Preamble Arbitration Rule and Interference Suppression-Based Polling Medium Access Control for In-Vehicle Ultra-Wideband Networks
Published 2024-01-01“…To address these problems, we explored the use of UWB wireless networks, which are characterized by low transmission power and superior signal penetration capabilities. …”
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186
Link Scheduling in Satellite Networks via Machine Learning Over Riemannian Manifolds
Published 2025-01-01“…Low Earth Orbit (LEO) satellites play a crucial role in enhancing global connectivity, serving a complementary solution to existing terrestrial systems. In wireless networks, scheduling is a vital process that allocates time-frequency resources to users for interference management. …”
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187
Design and performance analysis of wireless body area networks in complex indoor e-Health hospital environments for patient remote monitoring
Published 2016-09-01“…Ensuring good performance of the deployed wireless networks in this kind of environment is mandatory and obtaining accurate radio propagation estimations by means of a computationally efficient algorithm is a key issue. …”
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188
A Survey on Reconfigurable Intelligent Surface for Physical Layer Security of Next-Generation Wireless Communications
Published 2024-01-01“…Firstly, we briefly discuss the PLS concept, its importance, the PLS performance metrics, and its applicability in different wireless networks. Next, we discuss the applications of RIS in the 6G scenario. …”
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189
An Adaptive Finite Resolution Selection Scheme for RIS Assisted NOMA Networks
Published 2025-01-01“…Non-orthogonal multiple access (NOMA) and reconfigurable intelligent surface (RIS) have recently been recognized as innovative technologies for future beyond fifth generation (B5G) wireless networks due to their ability to improve the spectral efficiency and the wireless propagation properties, respectively. …”
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190
NOMA-Based Rate Optimization for Multi-UAV-Assisted D2D Communication Networks
Published 2025-01-01“…With the proliferation of smart devices and the emergence of high-bandwidth applications, Unmanned Aerial Vehicle (UAV)-assisted Device-to-Device (D2D) communications and Non-Orthogonal Multiple Access (NOMA) technologies are increasingly becoming important means of coping with the scarcity of the spectrum and with high data demand in future wireless networks. However, the efficient coordination of these techniques in complex and changing 3D environments still faces many challenges. …”
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191
Consensus for Operating Room Multimodal Data Management: Identifying Research Priorities for Data-Driven Surgery
Published 2024-09-01“…The roadmap prioritizes standardizing OR data formats, integrating OR data with patient information, ensuring regulatory compliance, standardizing surgical AI models, and securing data transfers in the next generation of wireless networks. Conclusions:. This work is an international expert consensus regarding the current issues and key research targets in the promising field of data-driven surgery, highlighting the research needs of many operating room stakeholders with the aim of facilitating the implementation of novel patient care strategies in minimally invasive surgery.…”
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192
Minimizing Power Consumption and Interference Mitigation of Downlink NOMA HetNets by IRS-Supported Aerial Base Stations
Published 2025-01-01“…Intelligent reflection surface (IRS) is an advanced technology that effectively transforms the wireless propagation environment to next-generation wireless networks. In this paper, we employ the IRS-supported multi-aerial base station (ABS) in a downlink non-orthogonal multiple access (NOMA) heterogeneous network (HetNets), where the transmission signals from multiple ABSs to ground users (GUs) are enhanced using the IRS. …”
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193
Reconfigurable mmWave Planar Phased Array Featuring Wide Elevation and Full Azimuth Spatial Coverage for 5G Vehicular Application
Published 2025-01-01“…A wide-spatial coverage, low-profile, pattern reconfigurable, millimeter-wave antenna array designed for Vehicle-to-Everything (V2X) communication systems, crucial for fifth-generation wireless networks. The array features a hybrid structure and beam-scanning capabilities, ensuring extensive spatial coverage in the n257 band. …”
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