Showing 1 - 3 results of 3 for search '"servicescape"', query time: 0.03s Refine Results
  1. 1
    Marketing de intangíveis: A servicescape e o uso das evidências físicas para a projeção dos ambientes de serviço

    Marketing de intangíveis: A servicescape e o uso das evidências físicas para a projeção dos ambientes de serviço by Marcelo da Silva Schuster, Valéria da Veiga Dias, Luciana Flores Battistella

    Published 2016-04-01
    Subjects: “…servicescape…”
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  2. 2
    Evolución del marketing experiencial: una aproximación teórica a su definición - Revisión Sistemática de Literatura

    Evolución del marketing experiencial: una aproximación teórica a su definición - Revisión Sistemática de Literatura by Luisa Fernanda Sabogal Russi, Sandra Patricia Rojas-Berrio

    Published 2020-01-01
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  3. 3
    Mediator and Regulatory Effects of Word of Mouth on The Effect of Electronic Servicescape on Brand Equity

    Mediator and Regulatory Effects of Word of Mouth on The Effect of Electronic Servicescape on Brand Equity by Emel Yıldız, Mahmut Koçan

    Published 2025-01-01
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