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  1. 1
    The impact of customer involvement in airline loyalty programs: a multigroup analysis

    The impact of customer involvement in airline loyalty programs: a multigroup analysis by Pablo Flôres Limberger, Lucimari Acosta Pereira, Tércio Pereira

    Published 2021-07-01
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  2. 2
    Ephemeral Emotional Resonance: User-Perceived Functional Value Leading to Short-Form Video Use

    Ephemeral Emotional Resonance: User-Perceived Functional Value Leading to Short-Form Video Use by Xinzhou Xie, Yanjun Lin, Qiyu Bai

    Published 2025-03-01
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