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Consumer behaviour in food and healthy lifestyle : a global perspective /
Published 2020Table of Contents: “…Introduction to Consumer Behaviour and Overview of the Global Food and Drink Sector -- Models of consumer behaviour and holistic healthy lifestyle -- Consumer perceptions in food and drink -- Consumer learning and memory in food and drink -- Motivation and involvement in food and drink -- Consumer personality in food and drink -- Consumer self-concept in food and drink -- Consumer attitudes in food and drink -- Culture and sub-cultures in food and drink -- Role of reference groups in the food and drink sector -- Influences of social class in the food and drink sector -- Situational Factors in Food and Drink -- Organisational buying in food and drink -- Marketing Mix and consumer behaviour in food and drink -- Contemporary Issues, Developments and Transformations in the Food and Drink Sector…”
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Our Everyday Food and Consumer Behaviour
Published 2024-06-01“…This study explores the relationship between food labelling and consumer behaviour, with the primary aim of identifying the factors influencing food choices and evaluating the impact of education level and gender on the consultation of labels. …”
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CONSUMER BEHAVIOUR ON THE WINE MARKET IN NITRA REGION
Published 2013-12-01Subjects: Get full text
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UNDERSTANDING CONSUMER BEHAVIOUR IN A DIGITAL AGE
Published 2023-12-01Subjects: “…consumer behaviour…”
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Factors controlling consumer behaviour in frontier towns
Published 2013-06-01Subjects: Get full text
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Analysis of Integrated Marketing Communication on Consumer Behaviour
Published 2025-03-01“…This study explores the role of IMC in consumer behaviour. The data collection process used the PRISMA protocol, identifying 60 relevant articles. …”
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Influencers on Instagram and YouTube and Their Impact on Consumer Behaviour
Published 2019-01-01Subjects: “…consumer behaviour…”
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PSYCHOLOGICAL MODELS FOR ATTITUDINAL AND PERSUASION CHANGES IN CONSUMER BEHAVIOUR
Published 2019-10-01Get full text
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Trends in young consumers’ behaviour - implications for family enterprises
Published 2019-09-01Get full text
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The Sustainability of Pre-Service Teachers’ Consumer Behaviour for the December Holidays
Published 2021-12-01Subjects: “…consumer behaviour…”
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Muslim-Consumers Behaviour in Willingness to Buy Halal Food in Japan
Published 2022-01-01Get full text
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Using the Rasch Model to Understand Consumers’ Behaviour in Buying Kiwifruits
Published 2025-07-01“…This study applies to the Rasch model to gain a comprehensive understanding of consumer behaviour, specifically pertaining to preferences, attitudes, and propensity towards purchasing both conventional and novel kiwifruit variants. …”
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The Gubin-Guben Transborder Urban Complex as an Arena of Consumer Behaviour
Published 2010-01-01Subjects: Get full text
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DEVELOPING AN INTEGRATED MODEL ON FOOD WASTE CONSUMER BEHAVIOUR IN ROMANIA
Published 2023-01-01Get full text
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FACTORS AFFECTING CONSUMER'S BEHAVIOUR ON PURCHASING AND CONSUMPTION OF FOOD PRODUCTS
Published 2019-01-01“…Study of consumer’s behaviour is important in developing marketing strategy. Consumer behaviour refers to the attitude that the consumer shows during the search, purchase and consumption of a certain product. …”
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Consumer Behaviour and Warranty Claim: A Study on Czech Consumers
Published 2017-10-01Subjects: “…consumer behaviour…”
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THE IMPACT OF RELIGIOUS TRADITIONS ON CONSUMERS' BEHAVIOUR AND FOOD PRODUCTS' CERTIFICATION
Published 2019-01-01Get full text
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