The Influence of Sex Appeal on Consumers Attitude toward the Ads Moderated by Product Factors by Aji Cahya Nusantara, Budhi Haryanto

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The Effect of Awareness of Halal Cosmetics’ Health on Consumers\' Willingness for Purchase by Malihe Siyavooshi, Tayebeh Abbasnejad, Zahra Mirsoleimani

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Empowering Retail in the Metaverse by Leveraging Consumer Behavior Analysis for Personalized Shopping: A Pilot Study in the Saudi Market by Monerah Alawadh, Ahmed Barnawi

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Fashion opinion leadership, innovativeness, and attitude toward advertising among Portuguese consumers by Paulo Ribeiro Cardoso, Sandrina Teixeira, Ana Luísa Santos

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An investigation on consumer’s behaviors towards well-known luxury brands by Mohammad Javad Ghasemi

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INFLUENCE OF CHILDREN IN REAL ESTATE FAMILY PURCHASE DECISION-MAKING CONTEXT by I. Kancheva

Subjects: “…: consumer behavior…”
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CONSUMER’S ATTITUDE CONCERNING ORGANIC FOODS by MIRELA-CRISTINA VOICU, ELENA-MIHAELA ILIESCU

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Brand-consumer relationship of female millennials toward K-beauty by Adma Sari, Sucherly, Meydia Нasan, Yevis Marty Oesman

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The Role of Visual Attention and Quality Cues in Consumer Purchase Decisions for Fresh and Cooked Beef: An Eye-Tracking Study by Bruna Alves Malheiros, Eduardo Eugênio Spers, Carmen Josefina Contreras Castillo, Carolina Naves Aroeira, Lilian Maluf de Lima

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Phenomenological Study on Diamond Jewelry Purchase Decisions as a Tertiary Need (A Study on the FebriMela Brand) by Pebri Melati, Amie Kusumawardhani

Subjects: “…Tertiary Needs, Diamond Jewelry, Phenomenology, Consumer Behavior, Local Brands…”
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Online Buying Behavior among University Students: A Cross Cultural Empirical Analysis by Maqsood Hussain Junaidi, Mohammad Saleh Mira lam

Subjects: “…consumer behavior…”
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Sensorial marketing within consumer behavior: bibliometric analysis and future trends by Olga Maritza Rodríguez-Ulcuango, Cristian Oswaldo Guerra-Flores, Roberto Fabián Sánchez-Chávez, Gina Maricela Cedeño-Ávila

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EXPLORING THE LONG-TERM SHIFTS IN CONSUMER ENGAGEMENT WITH NON BANKING FINANCIAL SERVICES IN A HYBRID DIGITAL ECONOMY by ENACHESCU VLADIMIR-AURELIAN

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Market research of behavior of information consumers by A. V. Balabanova, G. T. Zhuravlev

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Milk and Dairies Safety Management. Better understand Consumer Behavior by Marko JELOČNIK, Florentina DRAGNE, Iuliana Denisa RĂDULESCU

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Advertising and Public Relations. An Analytical Approach by Cezar Ionuț BICHESCU, Dimitrie STOICA, Alexandru CĂPĂȚÎNĂ

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Features of the financial services market and consumer behavior on it in the context of digital transformation by O. V. Firsanova, S. V. Brovchak

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Consumer Behavior in the Flour Market in European Union Countries by D.H., Ya.S., T.V.

Subjects: “…consumer behavior…”
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TÜKETİCİ BAKIŞAÇISIYLA İŞLETMELERİN ETİK DAVRANIŞLARIÜZERİNE BİR ARAŞTIRMA by Vural Çağlıyan, Ömer Akkaya

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DECOY EFFECT, COGNITIVE LOAD, AND POSITIVE EMOTION ON PURCHASE INTENTION: IPHONE 14 CASE STUDY by Farrell Ionwyn Eduardo, Nelly Nelly, Jonathan Kenny Juen, Lina Lina, Ratnawati Ratnawati

Subjects: “…consumer behavior…”
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