Providing a model of emotional and rational appeals in video marketing based on social networks by Moohan Mohammadi, payam paslari, saeed moradpour, sadegh masjoodi

“…More importantly, this study provides practical tactics for brands to create compelling videos to attract engagement and achieve marketing goals.Thus, based on the findings of this study, it is suggested:Firstly, to increase the effectiveness of video marketing programs, one should always be optimistic about the use of emotional appeals, although this appeal has a special relationship with many other factors, including demographics.Secondly, although the use of emotional appeals is considered to be a kind of anchor and support point for the effectiveness of video advertisements, the abilities of rational appeals should not be neglected.…”
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APOKASC-3: The Third Joint Spectroscopic and Asteroseismic Catalog for Evolved Stars in the Kepler Fields by Marc H. Pinsonneault, Joel C. Zinn, Jamie Tayar, Aldo Serenelli, Rafael A. García, Savita Mathur, Mathieu Vrard, Yvonne P. Elsworth, Benoit Mosser, Dennis Stello, Keaton J. Bell, Lisa Bugnet, Enrico Corsaro, Patrick Gaulme, Saskia Hekker, Marc Hon, Daniel Huber, Thomas Kallinger, Kaili Cao, Jennifer A. Johnson, Bastien Liagre, Rachel A. Patton, Ângela R. G. Santos, Sarbani Basu, Paul G. Beck, Timothy C. Beers, William J. Chaplin, Katia Cunha, Peter M. Frinchaboy, Léo Girardi, Diego Godoy-Rivera, Jon A. Holtzman, Henrik Jönsson, Szabolcs Mészáros, Claudia Reyes, Hans-Walter Rix, Matthew Shetrone, Verne V. Smith, Taylor Spoo, Keivan G. Stassun, Ji Wang

“…We used 10 independent asteroseismic analysis techniques and anchor our system on fundamental radii derived from Gaia L and spectroscopic T _eff . …”
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Total Internal Reflection in a Hybrid Nematic Cell Submitted to Weak Boundary Conditions by Carlos I. Mendoza, Juan Adrian Reyes

“…We calculate the trajectory of a monochromatic optical beam propagating in a planar-homeotropic hybrid nematic crystal cell submitted to weak anchoring conditions. We apply a uniform electric field perpendicular to the cell to control the trajectories for various values of the anchoring elastic energy. …”
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Macro-Micro Failure Mechanisms and Damage Modeling of a Bolted Rock Joint by Gang Wang, Yongzheng Zhang, Yujing Jiang, Shugang Wang, Wenjun Jing

“…The anchoring mechanism of a bolted joint subjected to a shear load was investigated using a bilinear constitutive model via the inner-embedded FISH language of particle flow code based on the discrete element method. …”
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Simulation Study on Mechanical Characteristics of Rock Bolt in Rock Mass with Bedding Separation Based on the Nonlinear Bond Slip Relationship by Ning Li, Zhigang Du, Fuqiang Gao, Fuzhou Qi, Haiping Gao, Mingxia Li, Xiaoqiang Wang

“…Further, the nonlinear bond slip relationship of anchoring interface is input into Flac3D by FISH. The mechanical characteristics of rock bolt are studied with the single and multiple bedding separation by numerical simulation. …”
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Study on the Instability Characteristics and Bolt Support in Deep Mining Roadways Based on the Surrounding Rock Stability Index: Example of Pansan Coal Mine by Jucai Chang, Kai He, Zhiqiang Yin, Wanfeng Li, Shihui Li, Dongdong Pang

“…Compared with the end anchoring bolt support, the full-length anchoring bolt support reduces the area of instability to a greater extent, and the full-length anchoring bolt support effect is better. …”
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Analysis of Dynamic Response Mechanism of Roadway Bolt by Qinjian Zhan, Xigui Zheng, Niaz Muhammad Shahani, Xiao Tan, Tao Li, Jiping Du

“…This work elucidates dynamic control equations of the anchoring system and the derivation of displacement equations and corresponding vibration modes. …”
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A Grid-Based Linear Least Squares Self-Localization Algorithm in Wireless Sensor Network by Wei Wang, Haoshan Shi, Pengyu Huang, Dingyi Fang, Xiaojiang Chen, Yun Xiao, Fuping Wu

“…Furthermore, by taking into consideration the quasi-uniform distribution of anchors in the area, we select suitable anchors to assist the localization. …”
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Failure Characteristics and Stability Control of Bolt Support in Thick-Coal-Seam Roadway of Three Typical Coal Mines in China by Zhe Xiang, Nong Zhang, Deyu Qian, Zhengzheng Xie, Chenghao Zhang, Feng Guo, Sujian Wang

“…Therefore, the study of bolt failure characteristics and new anchoring technology is very important for the safety control of thick-coal-seam roadways. …”
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L’éducation au politique à travers les questions environnementales : ancrages épistémologiques et alignement avec l’éducation au développement durable by Melki Slimani

“…This article addresses the need for epistemological and pedagogical anchors to support the construction of appropriate curricula for political education through environmental issues. …”
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After-tourism revisited by Philippe Bourdeau

“…Moreover, it has emerged from a constant iteration between on the one hand normative and non-normative registers and on the other geographical, thematic, scientific and pedagogical anchors.…”
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Formation of Au-Silane Bonds by Shira Yochelis, Eran Katzir, Yoav Kalcheim, Vitaly Gutkin, Oded Millo, Yossi Paltiel

“…Recently, there is a growing interest in anchoring groups, which considered dominating the charge transport. …”
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Surgical Repair Using Suture Bridge Technique for Triceps Tendon Avulsion by Ryogo Furuhata, Yusaku Kamata, Aki Kono, Taichi Nishimura, Shinya Otani, Hideo Morioka

“…Various surgical procedures, such as repair using sutures through the transosseous tunnel or suture anchors, have been reported for treating triceps tendon avulsion. …”
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Observed Performance and FEM-Based Parametric Analysis of a Top-Down Deep Excavation in Soil-Rock Composite Stratum by Gang Lei, Panpan Guo, Fucai Hua, Xiaonan Gong, Lina Luo

“…The behavior of the excavation bracing system, consisting of ground anchors and end-suspended piles, has not been well understood due to the lack of relevant research. …”
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Why is economics so fragile? by José Castro Caldas, Vítor Neves, José Reis

“…Such a synthesis is often presented as anchored in principles which establish the appropriate mode of economic reasoning. …”
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Evaluation of the Flexural Performance and CO2 Emissions of the Voided Slab by Seungho Cho, Seunguk Na

“…In order for the voided slab to become a more eco-friendly and sustainable material, new anchoring methods such as use of recycled materials, new void former materials without anchoring, or other eco-friendly materials should be applied to reduce the emission of CO2.…”
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Evaluation and molecular modelling of bis-Schiff base derivatives as potential leads for management of diabetes mellitus by Daoud Safa, Thiab Samar, Jazzazi Taghreed M. A., Al-Shboul Tareq M. A., Ullah Saeed

“…Additionally, the docking study revealed that these compounds are anchored within the binding pocket of α-glucosidase via hydrogen bonding, π-stacking and hydrophobic interactions, comparable to a high number of hydrogen bonding involved in anchoring acarbose. …”
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Component library creation and pixel array generation with micromilled droplet microfluidics by David McIntyre, Diana Arguijo, Kaede Kawata, Douglas Densmore

“…Discrete microfluidic components for droplet generation, re-injection, picoinjection, anchoring, fluorescence sensing, and sorting were built and characterized. …”
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The Use of Clay-Polymer Nanocomposites in Wastewater Pretreatment by Giora Rytwo

“…This study presents the use of nanocomposites, comprised of an anchoring particle and a polymer, as “coagoflocculants” for the efficient and rapid reduction of TSS and turbidity in wastewater with a high organic load. …”
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Prestress Loss of CFL in a Prestressing Process for Strengthening RC Beams by Xinyan Guo, Dong Liu, Peiyan Huang, Xiaohong Zheng

“…An analytical model using linear-elastic theory was constructed to calculate the prestress loss caused by CFL slipping between the anchors and the elastic shortening of the strengthened beams. …”
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