Exploring Consumer Willingness to Pay for Food Safety in Produce: A Focus on Small vs. Large Farms by Autumn Stoll, Maria I. Marshall, Renee Wiatt, Yaohua Feng

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Spotify's Strategy in Building Repeat Purchase Intent Among Premium Users in the Digital Music Streaming Industry by Elvega Dewangga Rachmatullah

Subjects: “…Spotify Strategy, Repeat Purchase Intent, Customer Retention, User Engagement…”
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The Effect of Digital Social Responsibility on Consumer Behaviour in the Mobile Telecom Industry

Subjects: “…brand preference;consumer loyalty;digital social responsibility;corporate social responsibility;purchase intent. ;…”
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A Conceptual Model of Consumer Intention to Continue Buying Eco-Labeled Products by Alexandra Perju-Mitran, Andreea-Elisabeta Budacia, Lucian Constantin Gabriel Budacia, Marian-Florin Busuioc

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REVIEWING THE IMPACT OF COUNTRY-OF-ORIGIN ON CONSUMER PURCHASE INTENTION : THE ROLE OF CELEBRITY ENDORSEMENT IN EXISTING LITERATURE by Shanzara Khan, Satesh Sookhai

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The role of artificial intelligence personalisation in e-commerce: Customer purchase decisions in the retail sector by Kebashnee Moodley, Lavina Sookhdeo

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PENGARUH HARGA DAN PROMOSI TERHADAP MINAT BELI PRODUK HUNGTATA by Hungga Fernando Tanata, Sonata Chirstian

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Cognitive and Affective Factors that Influence the Purchase Intention of Live Consumers by Sindi Puji Santoso, Nadila Tri Natasya, Siska Ernawati Fatimah

Subjects: “…Purchase Intention…”
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PENGARUH PERSONAL INNOVATIVENESS, PERCEIVED BENEFITS, DAN SOCIAL INFLUENCE TERHADAP PURCHASE INTENTION ELECTRIC VEHICLE by Kevins Nagata Sanjaya, Tommy Christian Efrata

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Modelling consumer perceptions of green products, purchasing behaviour and loyalty by Felix Chikosha, N Potwana

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A study on the effect of green marketing on consumers’ purchasing intention by Mehdy Fallah, Mohammad Reza Ebrahimi

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Investigating the role of commercialization on purchase intention by Naser Azad, Maryam Safaee, Mahdieh Shahrabi Farahani

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The Influence of Neuromarketing and Emotional Marketing on the Purchase Intention of the Cirebon Community in the Fashion Industry by Gaung Al Faris, Khusnul Khotimah Khotimah, Siska Ernawati Fatimah

Subjects: “…Neuromarketing, Emotional Marketing, Purchase Intention…”
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The impact of westernisation on the purchase intention of cruelty-free products: a study based on the Sri Lankan cosmetic market by Kavisha Lashindri Dodanwala, Sandun Weerasekera

Subjects: “…Purchase intention…”
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The Effect of Advertising Attractiveness on Purchase Intention on Taobao E-Commerce With Brand Image as an Intervening Variable Reviewed in Islamic Business Perspective (Case Study... by Maynia Rahmawati, Muhammad Iqbal, Okta Supriyaningsih

Subjects: “…Advertising Attractiveness, Purchase Intention, Brand Image…”
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PENGARUH KUALITAS PELAYANAN DAN PROMOSI PENJUALAN TERHADAP MINAT BELI PADA KONSUMEN INDOMARET DI WILAYAH SURABAYA by Nico Rudi Hermansah

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Measuring Purchase‐decision involvement , by Naser Azad, Amir Hassanjani Roshan

Subjects: “…Purchase intention…”
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Impact of Electronic Word of Mouth, Influencers, on Consumer Purchase Intentions on Fashion (Erigo Brand Study) by Aolia Ihsan Romadona, Maulana Harbi, Lis Tatin Hernidatiatin

Subjects: “…Electronic Word of Mouth, Influencers, Purchase Intentions…”
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Analisis Pengaruh Word Of Mouth Dan Customer Trust terhadap Purchase Intention pada Perusahaan Ud Sumber Alam by Albert Hugo, Christina Sudyasjayanti

Subjects: “…Word of Mouth, Customer Trust, Purchase Intention…”
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The Effect of Live Streaming Interaction on Consumers' Purchase Intention in Bandung City: Social Presence as a Mediation Factor by Luki Ramdani, Rita Komaladewi, R Thomas Budhayawan Yudha

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