CHARACTERISTICS OF THE CONSUMER PREFERENCES RESEARCH PROCESS by MIRELA-CRISTINA VOICU

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Investigation of the effects of fans' club image perceptions and fan group membership status on sports consumption behaviors by Sercan Kural, Ismail Karatas

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Investigation of the effects of fans' club image perceptions and fan group membership status on sports consumption behaviors by Sercan Kural, Ismail Karatas

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Comparison of Studies Conducted in the Field of Neuromarketing and Artificial Intelligence Using Bibliometric Method by Abdullah Ballı

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THE INFLUENCE OF SERVICE QUALITY ON SATISFACTION AND BEHAVIORAL INTENTIONS OF FOOTBALL SPECTATORS: A STUDY IN PERNAMBUCO FOOTBALL by Marcos Antonio Barros Filho, Carlos Augusto Mulatinho de Queiroz Pedroso, Yves de Holanda Batista de Miranda, José Pedro Sarmento, Victor Henrique Rodrigues Silva, Cláudia Dias

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Dysfunctional Consumer Behavior: Proposition of a Measurement Scale by Marília Lara Marcondes Machado de Oliveira, Andres Rodriguez Veloso

Subjects: “…consumer behavior…”
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Motivators for using on-demand vehicle sharing services in Brazil by Fábio Violin

Subjects: “…consumer behavior…”
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O impacto do valor da marca na satisfação dos torcedores de futebol no Brasil by Yves Miranda, Marcos Barros Filho, Jorge Eduardo Maciel Gonçalves Silva, Carlos Augusto Mulatinho de Queiroz Pedroso

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Analysis of Users’ Neural Responses to Native Advertisements Using Cognitive Indicators and Electroencephalography by Mina Montakhab Madani, Yalda Rahmati Ghofrani, Shahrokh Yousefzadeh Chabok, Rahmat Ali Saberi Haghayegh

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EFFECTS OF CONTENT MARKETING ON CUSTOMER SATISFACTION AND BRAND LOYALTY by ATA, Serhat, BAYDAŞ, Abdulvahap, COŞKUNER, Mehmet

Subjects: “…consumer behavior…”
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The education impact on food consumption – an empirical analysis by Ina NIMERENCO, Ana-Maria BADEA

Subjects: “…consumer behavior…”
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Muslim-Consumers Behaviour in Willingness to Buy Halal Food in Japan by Inayah Swasti Ratih, Muhammad Dzulfaqori Jatnika, Alfadhila Khairil Sinatrya, Nur Syamsiyah

Subjects: “…consumer behavior, muslims, halal food japan…”
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The Effect of Effective Factors on Consumer Behavior in Iran\'s Best Shopping Centers Based on the Principles of Urban Management by mahmood samadi, mahmoud nooraei, Mohammad mehdi Mozaffari, babak haji karimi

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SEE IT, LIKE IT, BUY IT! HEDONIC SHOPPING MOTIVATIONS AND IMPULSE BUYING by Merima Činjarević, Kasim Tatić, Srđan Petrić

Subjects: “…consumer behavior…”
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TV ADVERTISING AND ITS INFLUENCE ON CHILDREN BRAND PERCEPTION RESULTS OF QUALITATIVE STUDY by Anna Sibińska

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Transcending Individual Approach of Consumption: an Investigation of Automobile Meanings by The Household Perspective by Maribel Carvalho Suarez, Leticia Moreira Casotti

Subjects: “…consumer behavior families…”
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SEE IT, LIKE IT, BUY IT! HEDONIC SHOPPING MOTIVATIONS AND IMPULSE BUYING by Merima Činjarević, Kasim Tatić, Srđan Petrić

Subjects: “…consumer behavior…”
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Attitude and behavior on hotel choice in function of the perception of sustainable practices by Cristóbal Fernández Robin, Jorge Cea Valencia, Geraldine Jamett Muñoz, Paulina Santander Astorga, Diego Yáñez Martínez

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