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Investigation of the effects of fans' club image perceptions and fan group membership status on sports consumption behaviors
Published 2023-03-01“… This research was carried out to examine how Ankaragücü and Gençlerbirliği fans' perceptions of club image and being a member of a fan group affect their sports consumer behavior. …”
Get full text
Article -
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Investigation of the effects of fans' club image perceptions and fan group membership status on sports consumption behaviors
Published 2023-03-01“… This research was carried out to examine how Ankaragücü and Gençlerbirliği fans' perceptions of club image and being a member of a fan group affect their sports consumer behavior. …”
Get full text
Article
