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    Cart abandonment rate and service quality of on-line merchandisers: a case study of Jumia Uganda. by Ssemaluulu, Paul Mukasa, Isingoma, Fenehansi, Mugavu, George

    Published 2024
    “…In addition, from the 255 target respondents, a definite sample size of 101 was determined using William G. Cochran's (1997) formula. The study revealed significant correlations between various factors in the context of Jumia Uganda's electronic marketing. …”
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    An examination of the correlation between website traffi c and the quality of services provided by Jumia Uganda. by Ssemaluulu, Paul Mukasa, Isingoma, Fenehansi, Mugavu, George

    Published 2024
    “…In addition, from the 255 target respondents, a definite sample size of 101 was determined using William G. Cochran's (1997) formula. However, just like any usual business, web-based businesses like the ones of Jumia Uganda are not short of incapacitation which among others is low website traffic which impacts the sales of such businesses directly. …”
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