The Impact of Advertising and Sales Performance in Mukwano Industry Kampala Branch. by Atamba, Peter

“…The industry should use most of the local languages commonly used in Uganda to win customers from all tribes, use of e marketing to be adopted by the industry to reach most of the people who can access the internet than listen to radios and televisions, and also the use of celebrities in advertising their products, and finally the researcher recommends the use of other forms of advertising for example sponsoring events and also the use of mobile phones to advertise.…”
Get full text