Influence of Mobile Money Crowding and Financial Service Delivery in Kabale Municipality: A Case Study of Mtn Uganda Kabale Branch.
The study was about the influence of mobile money crowding and financial service delivery in Kabale Municipality. A case study of MTN Uganda, Kabale branch. The study was guided by three objectives which were to determine the customer needs for mobile money transfer at MTN Uganda, to identify the ch...
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Format: | Thesis |
Language: | English |
Published: |
Kabale University
2025
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Subjects: | |
Online Access: | http://hdl.handle.net/20.500.12493/2701 |
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Summary: | The study was about the influence of mobile money crowding and financial service delivery in Kabale Municipality. A case study of MTN Uganda, Kabale branch. The study was guided by three objectives which were to determine the customer needs for mobile money transfer at MTN Uganda, to identify the challenges faced by mobile money transfer services, to assess the relationship between mobile money transfer and crowding of customers at mobile money outlets. A targeted population of 40 respondents was considered for the study which included mobile money agents and customers. Both simple random and purposive sampling techniques were used in identifying the study sample size. The methods that were used in data collection included questionnaires, observation, and interviews. Data collected was edited, coded, entered into the computer, and analyzed with Excel, a Microsoft statistical package, the results were presented in tables. Based on results from the study, respondents from Kabale municipality revealed the customer needs for mobile money transfer at MTN Uganda. These included that enables financial service and money transfers, mobile money enables customers to buy airtime from the service providers, mobile money transfer offers a wide range of transactions which have helped to reduce the crowing of customers in banks, the customer gets immediate feedback, mobile money provides a convenient way to send and receive money, pay bills, and make transactions. The study findings revealed the challenges faced by mobile money transfer services and this included security of financial transactions being executed from some remote locations, money transfer relies entirely on the strength of the network, compliance with diverse regulations can be complex and time-consuming, lack of interoperability between different mobile money platforms and financial institutions. From objective three, the study findings revealed a relationship between mobile money transfer and the crowding of customers at mobile money outlets. These included accessibility and availability become crucial and there superior technology and reliable web and mobile access have to be adopted, mobile money transfer services often provide a convenient and accessible way for customers to send and receive money. The researcher concluded by showing the customer needs for mobile money transfer at MTN Uganda and these included that enables financial service and money transfers, mobile money enables customers to buy airtime from the service providers, mobile money transfer offers a wide range of transactions which have helped to reduce on the crowing of customers in banks |
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