The Impacts of Artificial Intelligence on Business Innovation: A Comprehensive Review of Applications, Organizational Challenges, and Ethical Considerations

This review synthesizes current knowledge on the transformative impacts of artificial intelligence (AI)—computational systems capable of performing tasks requiring human-like reasoning—on business innovation. It addresses the potential of AI to reshape strategies, operations, and value creation acro...

Full description

Saved in:
Bibliographic Details
Main Authors: Ruben Machucho, David Ortiz
Format: Article
Language:English
Published: MDPI AG 2025-04-01
Series:Systems
Subjects:
Online Access:https://www.mdpi.com/2079-8954/13/4/264
Tags: Add Tag
No Tags, Be the first to tag this record!
_version_ 1850154729090318336
author Ruben Machucho
David Ortiz
author_facet Ruben Machucho
David Ortiz
author_sort Ruben Machucho
collection DOAJ
description This review synthesizes current knowledge on the transformative impacts of artificial intelligence (AI)—computational systems capable of performing tasks requiring human-like reasoning—on business innovation. It addresses the potential of AI to reshape strategies, operations, and value creation across various industries. Key themes include AI-driven business model innovation, human–AI collaboration, ethical governance, operational efficiency, customer experience personalization, organizational capability development, and adoption disparities. AI enables scalable product development, personalized service delivery, and data-driven strategic decisions. Successful implementations hinge on overcoming technical, cultural, and ethical barriers, with ethical AI adoption enhancing consumer trust and competitiveness, positioning responsible innovation as a strategic imperative. For practitioners, this review offers evidence-based frameworks for aligning AI with business objectives. For academics, it identifies research frontiers, including longitudinal impacts, context-specific roadmaps for small- and medium-sized enterprises, and sustainable innovation pathways. This review conceptualizes AI as a driver of systemic organizational transformation, requiring continuous learning, ethical foresight, and strategic ability for competitive advantage.
format Article
id doaj-art-ffb97d43da224d34b0046466ed1b4b3e
institution OA Journals
issn 2079-8954
language English
publishDate 2025-04-01
publisher MDPI AG
record_format Article
series Systems
spelling doaj-art-ffb97d43da224d34b0046466ed1b4b3e2025-08-20T02:25:12ZengMDPI AGSystems2079-89542025-04-0113426410.3390/systems13040264The Impacts of Artificial Intelligence on Business Innovation: A Comprehensive Review of Applications, Organizational Challenges, and Ethical ConsiderationsRuben Machucho0David Ortiz1Information Technologies Program, Polytechnic University of Victoria, Ciudad Victoria 87138, Tamaulipas, MexicoBusiness Administration and Management Program, Polytechnic University of Victoria, Ciudad Victoria 87138, Tamaulipas, MexicoThis review synthesizes current knowledge on the transformative impacts of artificial intelligence (AI)—computational systems capable of performing tasks requiring human-like reasoning—on business innovation. It addresses the potential of AI to reshape strategies, operations, and value creation across various industries. Key themes include AI-driven business model innovation, human–AI collaboration, ethical governance, operational efficiency, customer experience personalization, organizational capability development, and adoption disparities. AI enables scalable product development, personalized service delivery, and data-driven strategic decisions. Successful implementations hinge on overcoming technical, cultural, and ethical barriers, with ethical AI adoption enhancing consumer trust and competitiveness, positioning responsible innovation as a strategic imperative. For practitioners, this review offers evidence-based frameworks for aligning AI with business objectives. For academics, it identifies research frontiers, including longitudinal impacts, context-specific roadmaps for small- and medium-sized enterprises, and sustainable innovation pathways. This review conceptualizes AI as a driver of systemic organizational transformation, requiring continuous learning, ethical foresight, and strategic ability for competitive advantage.https://www.mdpi.com/2079-8954/13/4/264artificial intelligencebusiness innovationethical governanceorganizational learningstrategic decision-makingdigital transformation
spellingShingle Ruben Machucho
David Ortiz
The Impacts of Artificial Intelligence on Business Innovation: A Comprehensive Review of Applications, Organizational Challenges, and Ethical Considerations
Systems
artificial intelligence
business innovation
ethical governance
organizational learning
strategic decision-making
digital transformation
title The Impacts of Artificial Intelligence on Business Innovation: A Comprehensive Review of Applications, Organizational Challenges, and Ethical Considerations
title_full The Impacts of Artificial Intelligence on Business Innovation: A Comprehensive Review of Applications, Organizational Challenges, and Ethical Considerations
title_fullStr The Impacts of Artificial Intelligence on Business Innovation: A Comprehensive Review of Applications, Organizational Challenges, and Ethical Considerations
title_full_unstemmed The Impacts of Artificial Intelligence on Business Innovation: A Comprehensive Review of Applications, Organizational Challenges, and Ethical Considerations
title_short The Impacts of Artificial Intelligence on Business Innovation: A Comprehensive Review of Applications, Organizational Challenges, and Ethical Considerations
title_sort impacts of artificial intelligence on business innovation a comprehensive review of applications organizational challenges and ethical considerations
topic artificial intelligence
business innovation
ethical governance
organizational learning
strategic decision-making
digital transformation
url https://www.mdpi.com/2079-8954/13/4/264
work_keys_str_mv AT rubenmachucho theimpactsofartificialintelligenceonbusinessinnovationacomprehensivereviewofapplicationsorganizationalchallengesandethicalconsiderations
AT davidortiz theimpactsofartificialintelligenceonbusinessinnovationacomprehensivereviewofapplicationsorganizationalchallengesandethicalconsiderations
AT rubenmachucho impactsofartificialintelligenceonbusinessinnovationacomprehensivereviewofapplicationsorganizationalchallengesandethicalconsiderations
AT davidortiz impactsofartificialintelligenceonbusinessinnovationacomprehensivereviewofapplicationsorganizationalchallengesandethicalconsiderations