The effect of user-generated content on tourist behavior: the mediating role of destination image
The importance of the Internet on the image formation process has been widely recognised by both academic and practitioners. Despite the increasing use of user-generated electronic content as an information source for tourists, its influence on destination image formation is not yet fully unders...
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Format: | Article |
Language: | English |
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University of Algarve, ESGHT/CINTURS
2014-01-01
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Series: | Tourism & Management Studies |
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Online Access: | https://tmstudies.net/index.php/ectms/article/view/616/1131 |
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author | María del Carmen Hidalgo Alcázar María Sicilia Piñero Salvador Ruiz de Maya |
author_facet | María del Carmen Hidalgo Alcázar María Sicilia Piñero Salvador Ruiz de Maya |
author_sort | María del Carmen Hidalgo Alcázar |
collection | DOAJ |
description | The importance of the Internet on the image formation process has been
widely recognised by both academic and practitioners. Despite the
increasing use of user-generated electronic content as an information
source for tourists, its influence on destination image formation is not yet
fully understood. In order to bridge this knowledge gap in tourism
management, we conducted an empirical study to identify the impact of
online user generated reviews on the two dimensions of destination
image: affective and cognitive.
The results of this study extend previous works by demonstrating how
user-generated content affects the image of a tourist destination. This
study also analyses the mediating effects of the cognitive and affective
dimensions of destination image on behavioural intentions. |
format | Article |
id | doaj-art-ffa2b01976a6452f99a061f441a51731 |
institution | Kabale University |
issn | 2182-8466 |
language | English |
publishDate | 2014-01-01 |
publisher | University of Algarve, ESGHT/CINTURS |
record_format | Article |
series | Tourism & Management Studies |
spelling | doaj-art-ffa2b01976a6452f99a061f441a517312025-02-02T06:49:58ZengUniversity of Algarve, ESGHT/CINTURSTourism & Management Studies2182-84662014-01-0110SI158164The effect of user-generated content on tourist behavior: the mediating role of destination imageMaría del Carmen Hidalgo Alcázar0María Sicilia Piñero1Salvador Ruiz de Maya2Departamento de Comercialización e Investigación de Mercados. Facultad de Economía y Empresa, Universidad de Murcia, Campus de Espinardo, 30100. Murcia, EspañaDepartamento de Comercialización e Investigación de Mercados. Facultad de Economía y Empresa, Universidad de Murcia, Campus de Espinardo, 30100. Murcia, EspañaDepartamento de Comercialización e Investigación de Mercados. Facultad de Economía y Empresa, Universidad de Murcia, Campus de Espinardo, 30100. Murcia, EspañaThe importance of the Internet on the image formation process has been widely recognised by both academic and practitioners. Despite the increasing use of user-generated electronic content as an information source for tourists, its influence on destination image formation is not yet fully understood. In order to bridge this knowledge gap in tourism management, we conducted an empirical study to identify the impact of online user generated reviews on the two dimensions of destination image: affective and cognitive. The results of this study extend previous works by demonstrating how user-generated content affects the image of a tourist destination. This study also analyses the mediating effects of the cognitive and affective dimensions of destination image on behavioural intentions.https://tmstudies.net/index.php/ectms/article/view/616/1131user-generated contentdestination imagecognitive imageaffective imagetourist destination |
spellingShingle | María del Carmen Hidalgo Alcázar María Sicilia Piñero Salvador Ruiz de Maya The effect of user-generated content on tourist behavior: the mediating role of destination image Tourism & Management Studies user-generated content destination image cognitive image affective image tourist destination |
title | The effect of user-generated content on tourist behavior: the mediating role of destination image |
title_full | The effect of user-generated content on tourist behavior: the mediating role of destination image |
title_fullStr | The effect of user-generated content on tourist behavior: the mediating role of destination image |
title_full_unstemmed | The effect of user-generated content on tourist behavior: the mediating role of destination image |
title_short | The effect of user-generated content on tourist behavior: the mediating role of destination image |
title_sort | effect of user generated content on tourist behavior the mediating role of destination image |
topic | user-generated content destination image cognitive image affective image tourist destination |
url | https://tmstudies.net/index.php/ectms/article/view/616/1131 |
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