Expertise and emotion: how online opinion leaders shape public perceptions of AI—among university students in China
The rapid development of AI technology has triggered intense discussions on social media. As key users, online opinion leaders (OILs) wield “emotional power” that exhibits an “emotion setting” effect, influencing users’ perceptions of AI, with their “expert” identity playing a crucial role in emotio...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Frontiers Media S.A.
2025-07-01
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| Series: | Frontiers in Communication |
| Subjects: | |
| Online Access: | https://www.frontiersin.org/articles/10.3389/fcomm.2025.1640957/full |
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